| Q-Park Charles Street in Sheffield has been named the most unusual car park in the UK in a study completed by hiyacar and YourParkingSpace.
Q-Park are delighted to announce a unique partnership with Beano Studios and their International Emmy® nominated series Dennis & Gnasher: Unleashed! As part of this all-encompassing partnership a campaign will be running across the UK and the Republic of Ireland where customers get a discount on parking and are entered into a prize draw. There is also an opportunity for parkers to earn cashback when spending with Beano Studios directly.
Beano Studios is a rebellious entertainment business, driven by insight and data, which creates, curates and delivers entertainment to all ages worldwide. The Studio produces diverse entertainment across multiple destinations; including TV, digital content, consumer products, theatrical projects, plus the legendary comic and annual.
The CGI animated series Dennis & Gnasher: Unleashed! first broadcast in November 2017, and at launch became the highest rated show on CBBC. The series has since been picked up in 26 territories throughout Europe and Netflix in the US. The series centres on Dennis, the irrepressible rebel hero and his amazing group of fearless friends. Dennis and his cheeky pet dog Gnasher are joined by Rubi, JJ, Pieface and his pet potato Paul and together they ramp up the energy, cook up crazy plans, get in all sorts of scrapes and take on every challenge, no matter how big.
The competition prize is a money-can’t-buy family portrait illustrated by one of the Beano comic illustrators, the winner simply submits a family photo (pets welcome!) which is exclusively recreated in comic style. Q-Park are also providing a cash prize of £250 directly into a Q-Park Rewards account. Customers can redeem this as cash into their bank account or to spend on retail gift vouchers. To enter the competition customers simply need to pre-book parking online before the 25th July 2019 and use promo code BEANO20. Doing so will enter them into the competition and provide 20% off the parking costs.
Dennis & Gnasher will also be making an appearance in selected Q-Park car parks to greet customers, with more details being announced shortly.
John Denton, Head of Sales & Marketing at Q-Park commented ‘We are delighted to enter into such a unique partnership with Beano Studios. We hope this competition will really capture the imagination of our parkers and their families during their stay with us.’
Vanessa Andreis, IP Partnerships at Beano Studios said ‘We’re always looking for new and exciting partnerships to help grow awareness of Dennis & Gnasher: Unleashed! Q-Park is exactly the kind of new partner we were looking for to help us entertain family audiences and our young fans; we are excited to be working with them’